Advance Auto "Extended Life" Campaign
Sunday, August 26, 2007
Hello Everyone. I had the opportunity to pitch some ideas to the corporate office of Advance Auto Parts (who have stores in over 75% of the country) and here are some of the images I produced for them. It's not exactly my style in full but considering they use lifestyle photography, I put as much of myself into them that I could without being too edgy. I have learned alot about advertising and it's extensive process and I have to thank Bobbi Lane (you may remember her from Hallmark as a guest lecture or from the portfolio reviews), who has worked with me through it all! Let me know what you think.
posted by AmberRaeJohnson @ 1:54 PM,
6 Comments:
- At August 27, 2007 10:41 AM, Wayne Wallace said...
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Good job!!!
They look great! - At August 27, 2007 6:13 PM, Jason McGrew Photography said...
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Amber that is sweet. great job.
- At August 28, 2007 7:13 AM, AmberRaeJohnson said...
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Thanks guys! I pitch my campaign today at 2:00pm! Wish me luck!
- At September 1, 2007 5:29 PM, Tim Nelson said...
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Great Shots! Good Luck!
- At September 3, 2007 2:50 PM, Jlread said...
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Great shots AmberRae! I love the idea of using kids in these ads. It is so out of the norm for the industry, so it catches teh viewers eye quickly.
- At September 3, 2007 2:51 PM, Jlread said...
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Great shots AmberRae! I love the idea of using kids in these ads. It is so out of the norm for the industry, so it catches the viewers eye quickly.